(Blogger.com showing Google Ads on posting page status)
Google's blogging service,
Blogger is turning 10 in August. But while Google provides users with tools to publish Adsense ads on Blogspot sites and which can certainly help the company raise a fair bit of cash from all of those blog posting (like we do), But that's just optional for everyone & that's the beauty of blogger platform. And that means, some users are using the Blogger platform for free without generating any real revenue for Google.
Now Google stating to showing ads on Publish status page. The ads showing on the page when blogger publish a post. These ads will never visible for your blog readers, but there's a chance that some blogger may click on that ads. It's not that every time Google showing ads, that's what I found. It appears sometimes only. Normally at the time of posting, Blogger was showing tips related to Blogger.com but now they also do show ads so Google just found a another way to generate revenue.
Digg announce to roll out a new advertising platform for
Digg Ads. This ads will be different from the traditional advertisement. As user dugg news stores same way user can dugg the Advert. Concept is the more an advert is Dugg, the less the advertiser will have to pay & more an advert is buried, the more the advertiser need to pay.
( Digg's new ads platform which integrated with user submitted content).
So users would have the ability to vote on advertisements in the same way they vote on stories. Just like user can give thumb up or down in Facebook ads, something like that. The better ads, as determined by Digg users, will get more lower cost-per-click. Changes on the site will be visible in a few months
I don't know how would user will react about this, Digg already learned its lesson from the DiggBar fiasco. By changing the way users interacted with links from the site, user got very angry, mostly the heavy users. In this case, the line between advertising and user-submitted content may looks and feel a little too close for some.
According to Digg
Digg Ads will appear alongside stories in the river. The sponsored content will look and feel similar to regular Digg content, but will be clearly marked as sponsored. It may link to stories, video trailers, independent product reviews – many of the same types of content you see on Digg every day. The goal here is to give advertisers a way to present content related to their brands and get immediate input on whether it’s relevant to the Digg audience, or not."' Here’s an example of what the ads might look like:
Link units are an alternative to standard text ads. Using the same contextual targeting algorithm that targets Google ads to your content pages, link units display a list of topics that are relevant to your page. Each topic, when clicked, brings the user to a page of related advertisements.
If you use link units, besides standard text user also see an image ad to the bottom of each of these pages, According to Google this is a positive step & in testing showed revenue improvements for many publishers.
If users clicked to the link unit it serve standard text ads & If no image ads are available for the given topic then it show the original text ads.Advertiser can bid on these image ads on a cost-per-click (CPC) and cost-per-impression (CPM) basis, so you'll generate earnings for valid clicks and impressions.
Link Units are useful because the result is advertisements that are closely targeted to the interests of your users. By selecting the topics through interaction with the ad unit, users are presented with useful information in the form of related advertisements. Their direct involvement with the evolution of the ad unit guarantees an interest in the ads that are presented. Publisher can set up theire link units in
adsence
